DOUBLESPEAK WILLIAM LUTZ PDF

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Goodreads helps you keep track of books you want to read. Want to Read saving…. Want to Read Currently Reading Read. Other editions. Enlarge cover. Error rating book. Refresh and try again. Open Preview See a Problem? Details if other :. Thanks for telling us about the problem. Return to Book Page. Preview — Doublespeak by William D.

Doublespeak by William D. Doublespeak is the language of non-responsibility, carefully constructed to appear to communicate when it fact it doesn't. In this lively and eye-opening expose, originally published in , linguist William Lutz identifies the four most common types of doublespeak—euphemism, jargon, gobbledygook or "bureaucratese" and inflated language—showing how each is used in busines Doublespeak is the language of non-responsibility, carefully constructed to appear to communicate when it fact it doesn't.

In this lively and eye-opening expose, originally published in , linguist William Lutz identifies the four most common types of doublespeak—euphemism, jargon, gobbledygook or "bureaucratese" and inflated language—showing how each is used in business, advertising, medicine, government and the military.

In this seminal book, Lutz articulates that the goal of doublespeak is "to distort reality and corrupt thought. Get A Copy. Paperback , 0 pages. More Details Original Title. Other Editions 3. Friend Reviews. To see what your friends thought of this book, please sign up. To ask other readers questions about Doublespeak , please sign up. Lists with This Book.

Community Reviews. Showing Average rating 3. Rating details. Sort order. Start your review of Doublespeak. Feb 23, Tory Hunz rated it it was amazing.

I'm bias because the author is my uncle-in-law. One great thing I liked was that he didn't beat every point until it was dead in the ground. He made his point then moved on to his next point. I think he should do an update of this book; he'd a have a TON of great new material. Apr 04, Jorge rated it liked it. A thorough examination and indictment of doublespeak in all fields.

Sectors covered range from education to business to government and beyond. I derived the most value from the first few chapters, which served as the exposition to doublespeak and some notorious examples. From there the book became a rapid-fire sequence of instances of doublespeak. This is where the book shows its age, as many examples are from the Reagan era and before. Despite this, the main ideas persist, perhaps more so now t A thorough examination and indictment of doublespeak in all fields.

Despite this, the main ideas persist, perhaps more so now than at the time of its publication. There is much to be learned here, though at times it is not the most engaging for the modern reader. Nov 07, Flo rated it really liked it. Although the book was written long time ago, it is useful to understanding nowadays doublespeak. Jul 06, John G. What a find this book was, who knew there was a Chair of the Committee on Public Doublespeak?

Well there is and this is an expose, an indictment of the intentional misuse and twisting of language for deception. This is almost like investigative journalism, countless examples of doublespeak all throughout the public realm in government, the military, business, education, advertising, medicine, you name it. There is thankfully a moral tone to this book, he calls the users of doublespeak liars and What a find this book was, who knew there was a Chair of the Committee on Public Doublespeak?

There is thankfully a moral tone to this book, he calls the users of doublespeak liars and manipulators with their words having real impact on our society and lives. This is an important book that I will hold onto, written in well before the internet so what he describes has multiplied exponentially. Here's an example from page concerning Reagan, Oliver North, and John Poindexter - "All three men used doublespeak to mislead their audiences, avoid answering questions, and construct a reality at variance with the facts.

All three men used language that pretended to communicate but didn't, language designed to make the bad seem good, the negative appear positive. Their language did not extend thought but thought to limit it. If you've ever wanted to know why clear and direct language is so rare, this book will open your eyes.

Apr 05, Andrew Briand rated it it was amazing. In Doublespeak, William Lutz does an excellent job of applying the ideas George Orwell set forth in "Politics and the English Language" to our everyday lives. This book showcases the doublespeak used by the government and by companies to "communicate" with the public.

The book includes both harmless examples of doublespeak, like "vertical transportation corps" for a group elevator operators, as well as more concerning examples of doublespeak used in advertising, and by the government. I was fasc In Doublespeak, William Lutz does an excellent job of applying the ideas George Orwell set forth in "Politics and the English Language" to our everyday lives. I was fascinated to learn about the ways that advertisers can twist language to seem to make a claim, when in reality nothing is promised.

An example I found both humorous and worrying was a claim made by Ford about a new vehicle. Lutz has filled the book with interesting examples such as this, and I would highly recommend it to anyone.

Apr 03, Jordan rated it really liked it. Fantastic for defining and understanding modern language and it's use in manipulation.

Aug 20, Jacquie South rated it really liked it. Great book about our language. There are no discussion topics on this book yet. Readers also enjoyed.

About William D. William D. American linguist. Books by William D. Related Articles. There are many ways to take action against racism. Read more Trivia About Doublespeak. No trivia or quizzes yet. Welcome back. Just a moment while we sign you in to your Goodreads account.

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